Bozdoğan is located in the Aegean region of Türkiye, within the province of Aydın, a region celebrated for its agricultural richness and strong farming traditions. The area benefits from a Mediterranean climate, featuring warm summers and mild, wet winters, which provide ideal conditions for olive cultivation. The rolling hills, fertile soil, and the Büyük Menderes River further enhance its suitability for farming, making it a vital area for agriculture in Türkiye.

Bozdoğan is particularly known for the Memecik olive, a local variety that thrives in this unique climate. The Memecik olive is highly valued for its distinct, robust flavour and high oil yield, making it an excellent choice for both table olives and high-quality olive oil production. This has positioned Bozdoğan as a significant player in both the national and international olive oil markets, contributing to the region’s economic and cultural identity.

The town's olive cultivation history is deeply rooted in traditional practices passed down through generations. These methods, combined with the region’s natural advantages, have allowed Bozdoğan to produce some of the finest olives in Türkiye. However, this success does not come without its challenges. Climate change has brought more unpredictable weather, impacting water availability and threatening consistent olive yields. Additionally, Bozdoğan faces social challenges such as an aging farming population and the migration of younger generations to urban areas, which jeopardizes the long-term sustainability of its agricultural sector.

Addressing these issues is essential for ensuring Bozdoğan’s continued success. The SOLIVEO project, plays a key role in tackling these challenges by blending modern agricultural innovations with the region's traditional farming expertise. The project promotes sustainable practices such as precision irrigation to optimize water use, organic farming to maintain soil health, and techniques that improve resilience to climate fluctuations. These efforts help preserve the environment while boosting productivity.

A major focus of the SOLIVEO project is community involvement and education. The project provides workshops, training programs, and practical resources to empower local farmers with up-to-date knowledge and skills. This collaborative approach not only supports the sustainability of farming practices but also fosters a sense of shared purpose within the community, encouraging younger generations to remain engaged in agriculture.

Bozdoğan’s strategic location and its commitment to sustainable practices, supported by the SOLIVEO project, strengthen the region's economy and ensure it remains competitive in the global market. By integrating modern agricultural techniques with time honoured methods, Bozdoğan serves as a model for responsible and resilient farming. This approach safeguards the region’s agricultural legacy and reinforces Türkiye’s reputation as a leader in high-quality olive oil production.